Phoceis Agency at LUXEPACK Shanghai 2019 [Summary]

This year LuxePack event which took place in Shanghai city exhibition center on April 10&11th gathered more than 8,000 visitors and more than 150 exhibitors. The best producers and manufacturers of luxury packages and packaging materials from all over the world gathered here to exhibit their novelties and innovative solutions ranging from fragrances-cosmetics and jewelry-watches to gourmet food, wine and spirits, tobacco products and tableware.

Among the exhibitors were the leading suppliers in the industry but also highly specialized companies which presented their know-how and knowledge on creative packaging sourcing solutions for the industry.

Adrien Fabry, General Manager of Phoceis Asia, attended to this particular event as a speaker for digital and e-commerce strategy to engage the Chinese luxury consumer in 2019. The speech included information about the luxury industry in China, market trends and predictions, and also the luxury consumer journey on e-commerce platforms.