GALERIES LAFAYETTE
BOOST CHINA E-REPUTATION OF THE LEGENDARY GALERIES LAFAYETTE STORES OF PARIS HAUSSMANN
We redesigned social media strategy in order to fit with the 2019 Chinese luxury industry standards. We inspire the highly increasing number of affluent Chinese tourists by providing them with the right content for their specific needs to be fulfilled including positioning, operation, content strategy and creation, follower recruitment campaigns, CRM and offline supports.